Top 20 Reasons to Use Power BI in 2025 | iCert Global

Power BI was initially codenamed as Project Crescent and started in July 2011 with SQL Server. In September 2013, it was named Power BI and was part of Office 365. Power BI was released as a separate product in July 2015. It added new features like better data connections and better security. Microsoft currently releases new features for Power BI every month, and customers can download the latest version from the Power BI website. Windows 10 users can also download Power BI Desktop from the Windows Store.

The advantages of Power BI are as follows:.

1. AI in Power BI helps non-data scientists with activities like:

• Image recognition
• Text analysis
• Building machine learning models
• You can connect to Azure Machine Learning to analyze data and gain useful information.

2. Facilitates Analyzing and Sharing Big : Data Power BI uses Azure to analyze big data and share data in real-time. It assists businesses in collaborating better and discovering concealed data insights, enhancing decision-making.

3.Works with Multiple Sources of Data: Power BI supports multiple sources of data such as Excel, cloud applications, and databases. Businesses can now access all their data in an organized manner, whether it's structured or unstructured.

4. Custom Dashboards and Reports :  Power BI enables you to create dashboards and reports that fit your business requirements. You can re-arrange data to build interactive reports. Then, you can simply share them with your company or team.

5. Access Anywhere : Power BI is accessible anywhere, wherever you might be. This is beneficial for remote teams, as they can access data and work together no matter where they are.

6. Real-time Information : Power BI keeps its dashboards up to date instantly, so you always have the most recent data. This enables companies to immediately fix problems, find opportunities, and manage vital data in a timely manner.

7. Power BI is great with Excel:  It allows businesses who use Excel to make reports easily connect their data. Then, they can create interactive visualizations.

8. Regular Updates : Microsoft continually updates Power BI with new functionality and improvements. This keeps firms up to speed with the newest software without requiring manual updates.

9. Simple-to-UseDesign : Power BI is user-friendly in nature, with interactive features and drag-and-drop capabilities that allow one to easily navigate data and draw insights without necessarily being a tech whiz.

10. Tailoring Security Features : Power BI enables you to define security filters so that users view just data that is relevant to them. This protects data and reduces the likelihood of a data breach.

11. Budget-Friendly and Cost-Effective : Power BI offers a budget-friendly solution, especially for small and medium-sized businesses. It has three options: Power BI Desktop (free), Power BI Pro (affordable at $9.99 per user/month), and Power BI Premium (pricing varies based on usage).

12. No Technical Expertise Required : Power BI is easy to use without technical staff. You can build reports and dashboards by means of easy dragging and dropping of data. It's easy to use, even if the users lack technical skills.

13. Use Anywhere, Anytime : You can use Power BI anywhere. Whether you are at home, away, or in a meeting, it is available on Windows, iOS, or Android devices. You just need an internet connection.

14. Works Well with Other Microsoft Software : Power BI works well with Microsoft software like Excel, SharePoint, and Teams. You can bring in data from Excel. Then, you can create visualizations and share reports through SharePoint or Teams. This makes collaboration easier.

15. Power BI enhances teamwork :  by enabling simple sharing of dashboards and reports among teams. You even have the option of getting a notification when a new report is published, and sharing it via email or publishing on another website.

16. Time-Saving Templates : Power BI also comes with pre-designed templates for different industries and business functions. They are employed to design reports within a limited time frame, saving time and enabling standardization of reports between departments.

17. Scalability : Power BI grows with your business. Power BI adjusts to your requirements, whether you are a small business or a big company. You will not have to worry about the infrastructure.

18. Data-Driven Insights : Power BI enables you to discover important insights in your data using intuitive tools and interactive charts, resulting in smarter decisions and business success.

19. Optimal Performance : Power BI ensures reports load promptly and effectively even with big data. It minimizes latency and optimizes resources for optimal performance.

20. Version Control : Power BI enables you to monitor changes within your reports and datasets. You can revert to an older version and collaborate with your team nicely on report projects.

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Conclusion

Power BI is a strong tool. It is easy to see and comprehend data. It contains features such as Power Query and Power Pivot. It can connect to various data sources and provides real-time data. Power BI provides an easy and cost-effective means for companies to make data-driven decisions. 

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