Purpose and Goals of Supply Chain Management | iCert Global

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Supply Chain Management is planning and controlling the route to transport materials and products from suppliers to customers. It has procedures such as planning, organizing, and making it all work in a successful way. It is a very critical career because it enables a company to keep its promise to customers and guard its reputation.

What is New in Supply Chain Management Today

Supply Chain Management is vastly important now. An organization called the Council of Supply Chain Management Professionals (CSCMP) provided key facts highlighting its significant impact. In 2016, they reported that spending on shipping and delivery was at its lowest point since 2009, compared to the overall economy. That means companies were streamlining how they moved products for less.

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What are the objectives of supply chain management?

The final aim of supply chain management is to provide the correct products or services to customers and enable the business to make money. To achieve that, business firms have to have control from the point of acquiring the material, manufacturing the product , warehousing them in stock, and finally distributing them to the needy people.

Aims of Supply Chain Management (Simplified)

1. Cutting Costs

One of the most important objectives of supply chain management is cost savings. This encompasses overt costs (such as shipping) and covert costs (such as delays or errors). When a company saves money, it can earn more profit and remain competitive.

To reduce expenses, businesses can:

• Make their processes quicker and easier.

• Work better with their partners

• Automate things using technology

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Amazon is a classic example of reducing costs. It uses robots and smart software to rapidly pack and ship goods. It also has a good delivery system that delivers orders on time. Because of this, Amazon reduces costs and can provide lower prices to customers.

2. Creating More Customer Value

Another primary objective is to provide customers with more value—this is to make it simple and enjoyable for them to receive what they want. When customers are pleased, they keep coming back and share their experience.

These are ways of providing greater value:

• Offering the appropriate goods or services

• Easy and pleasurable shopping

• Listening customer needs

Example: Nike

Nike provides value to customers by making high-quality sports clothes that fit modern lifestyles. It also builds strong bonds with customers that lead to their repeated visits. Such loyalty positions Nike as a market leader.

3. Enhancing Product Quality

Having good-quality products is also a main objective. To be of good quality reduces problems, retains customers, and boosts the company's reputation.

To enhance quality, firms:

• Verify their products thoroughly

• Collaborate closely with suppliers

• Listen to customer feedback

4. Enhancing Logistics

To save costs and deliver products to customers within time, there is a need to enhance the flow and storage of products. It includes upgraded processes for transport, storage, and getting products to customers. With enhanced logistics, companies consume fewer resources and reduce waste. Logistics is the foundation of the supply chain, so enhancing it makes the entire process efficient.

5. Making Distribution Better

Another primary goal is to have the product in the right place at the right time. In other words, customers are in a position to obtain what they require when they require it. Good distribution helps companies satisfy customers and increase sales.

6. Improved cooperation.

Supply chain management enables various teams and firms to collaborate efficiently. If they all get together, organize, and collaborate, e.g., to produce things, transport them, store them, and distribute them, the whole operation continues uninterrupted and on schedule.

7. Enhancing Delivery

It’s important for supply chain managers to deliver products to customers when needed and without damage. This is not always easy since weather, traffic, or supplier problems may cause delays. A good manager is prepared for such problems to make sure there are no delays in deliveries. Customers will stop buying goods if they are delivered late or get damaged.

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8. Meeting Customer Needs

The role of the entire supply chain is to deliver whatever customers need, whenever they need it. Being successful at this makes customers satisfied and loyal. Satisfied customers purchase more, and this makes their businesses prosper. Supply chains therefore need to prioritize demand fulfillment in time and effectively.

How to obtain  Supply Chain Management certification? 

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Conclusion

Supply chain management makes it easy for businesses to transport goods, save money, and enhance quality. Using technology and good coordination helps make the process smooth and trustworthy. Keeping these objectives in mind keeps customers satisfied and enables businesses to thrive.

 

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